Granted Google’s back in China, but does it matter?
After the dramatic twists and turns of the past few months, the Chinese government have decided to hand Google back its internet content provider (ICP) licence
View ArticleBaidu announce mystery ‘revolutionary’ product
Baidu’s CEO Robin Li made a rare media appearance this week, and discussed the company’s plans for international expansion, the effects of Google’s move away from China, censorship and the...
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Getting the right online strategy for overseas sales
It is often forgotten that many international consumer markets don’t have the same level of e-retail sophistication as there is here in the UK. This has implications for the way in which international...
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Engaging with audiences – what to be aware of and pitfalls to avoid in...
The growth of worldwide online audiences has risen dramatically with the development and increasing sophistication of ecommerce. The global B2C e-commerce market was valued at €825bn in 2012 and it’s...
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